Understand deeply.
Decide confidently.
We partner with organizations to uncover insights, shape strategy, and build the capabilities needed to make confident decisions and create meaningful impact.
What We Believe
The best decisions begin with a deep understanding of people.
Whether designing products, policies, programs, or services...
We bring this belief to life through three strategic disciplines.
Research & Insights
Understand people, markets, stakeholders, and emerging opportunities through rigorous research and evidence-based insights.
Strategy
Transform evidence into clear strategic direction, informed decisions, and actionable priorities that drive measurable business outcomes.
Learning & Capability
Equip leaders and teams with the skills, alignment, and confidence to turn strategy into sustained action.
Signature Engagements
Whether you need rapid insights, strategic direction, or leadership alignment, our engagements are designed to meet you where you are.
Flexible consulting engagements designed to help organizations tackle their most important decisions
- from discovery to strategy to execution.
Insight Sprint
Rapid research engagements that generate the evidence and insights needed to answer critical organizational questions.
Ideal for
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Customer & Citizen Understanding
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Opportunity Assessment
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Concept Validation
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Stakeholder Insights
Strategy Blueprint
Transform evidence into clear strategic direction, priorities, and actionable roadmaps for growth and impact.
Ideal for
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Growth Strategy
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Market or Program Strategy
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Brand & Positioning
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Strategic Planning
Executive Strategy Lab
Facilitated workshops that align leaders, strengthen capabilities, and turn strategy into action.
Ideal for
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Executive Alignment
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Design Thinking
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Innovation Workshops
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Capability Building
Not sure where to start?
Every organization faces different challenges. We'll tailor an engagement that fits your goals, timeline, and decision needs.
Need something more tailored?
Beyond our Signature Engagements, we offer modular consulting services tailored to your organization's unique needs.
Research • Strategy • Executive Facilitation • Advisory • Capability Building
Representative Engagements
A selection of projects that showcase how we turn insights into strategies, and strategies into results across industries, challenges, and goals.
Consumer Goods Brand
Refining Brand Messaging Through Consumer Understanding
Challenge
A leading consumer goods company wanted to strengthen its brand messaging by understanding how its communication was perceived and which messages would resonate most with current and potential customers.
How We Helped
We identified the motivations, perceptions, and language that mattered most to consumers, translating them into clear messaging priorities and strategic recommendations.
Outcome
The organization refined its communication strategy with greater confidence, developing messaging that connected more strongly with its target audience.
Quick Service Restaurant
Revitalizing the Customer Experience for Growth
Challenge
A well-established quick service restaurant sought to strengthen customer engagement and support long-term growth by gaining a deeper understanding of customer perceptions and unmet needs.
How We Helped
We identified the key drivers shaping the customer experience and translated these insights into strategic recommendations to strengthen the brand, customer journey, and communication.
Outcome
The organization gained a clearer understanding of customer priorities, enabling more informed marketing initiatives and long-term growth strategies.
Sports & Recreation Development
Assessing Market Demand for a New Sports Facility
Challenge
A developer sought to evaluate the commercial viability of a proposed sports facility by understanding customer demand, pricing expectations, and the features most likely to drive sustained usage.
How We Helped
We combined customer insights, market assessment, and pricing evaluation to identify market potential and develop strategic recommendations on positioning, pricing, and facility priorities.
Outcome
The project team gained the confidence to make more informed investment decisions, supported by a clearer understanding of market demand, customer preferences, and the strategic opportunities for long-term success.
Ready to Create Your Next Success Story?
Let’s work together to uncover opportunities, craft winning strategies, and turn your ideas into measurable results.
Manufacturing Industry
Shaping the Future of Industry Through Strategic Insights
Challenge
An industry organization sought a deeper understanding of the opportunities and challenges shaping the future of Philippine manufacturing to support long-term strategic planning.
How We Helped
We synthesized stakeholder perspectives and industry insights into strategic recommendations focused on competitiveness, innovation, and future growth.
Outcome
The organization gained a clearer understanding of customer priorities and actionable opportunities to enhance the brand experience, inform marketing initiatives, and guide both short-term improvements and longer-term strategic direction.
What Our Clients Say
On Point delivered sharp actionable insights through expert research and flawless execution - exactly what we needed to strengthen our marketing.
- Marketing Manager
Consumer Goods Industry
On Point combined rigorous research with strategic thinking, delivering insights that were both actionable and relevant to our business objectives. Their professionalism and collaborative approach made them an excellent partner throughout the engagement.
- Project Stakeholder
Sports & Recreation Industry
Why Organizations Choose Us
We combine rigorous research, strategic thinking, and collaborative partnership to help organizations make confident decisions and create meaningful impact.
Human-Centered Insights
We uncover the people insights behind better decisions.
Strategy Beyond Data
We turn evidence into strategic direction and action.
Collaborative Partnership
We work alongside your team as trusted advisors from insight to implementation.
Cross-Sector Perspective
We bring the same rigor and strategic thinking to every engagement across private, public, and development sectors.
Meet Your Lead Consultant
Meet the consultant behind On Point Insights & Strategy and the trusted advisor leading every engagement
Angelica "Gica" Dejaresco, CMC®
Principal Consultant
Gica is Principal Consultant at On Point Insights & Strategy. She partners with organizations to uncover meaningful insights, solve complex challenges, and develop strategies that create lasting impact.
Working across the private, public, and development sectors, Gica brings a collaborative, human-centered approach to helping organizations turn complexity into clarity and strategy into action.
Let's Start a Conversation
Whether you're exploring a new opportunity, planning a research initiative, or looking for a strategic partner, we'd be happy to start the conversation.
GET IN TOUCH
We're always open to discussing potential collaborations, speaking engagements, and new ideas.
linkedin.com/company/onpointstrat
LOCATION
Metro Manila, PH